
Wednesday Jun 18, 2025
Growing the World's Best Wool
In this episode, we sit down with Jen Hunter and Andy Wear of Fernhill Farm and Fernhill Fiber, recognized as the 2022 Sheep Farmers of the Year by Farmers Weekly. With decades of shepherding under their belts, they share insights on how they've transformed their hilltop farm into a thriving cultural and ecological hub, cross-breeding 6 types of sheep to produce premium wool, on-farm events with 20,000 attendees, how EOV data informs their management, and more.
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00:00 Intro
01:25 Fernhill’s Fiber Experience event
07:19 Setting the stage
11:10 Jen’s background
15:57 The history of Fernhill
22:38 From shepherding to Holistic Planned Grazing
28:24 Trading weddings for wool
37:17 Join the movement
38:18 Financial planning
47:23 Field observations
56:27 Balancing ecological & nutritional needs
01:00:38 Ecological monitoring
01:09:16 Partnering with HD Wool
01:11:17 Cross-breeding 6 types of sheep
01:21:47 Future aspirations
01:28:27 Final Thoughts
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MENTIONED IN THE EPISODE:
– https://www.fernhill-farm.co.uk/
– https://fernhillfibre.co.uk/
– https://fernhillfibre.co.uk/events/fernhill-fibre-experience-21st-march-2026
– https://www.fieldmargin.com/
– https://fernhillfibre.co.uk/eov-regenerative-verification
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This episode is brought to you by Savory’s Regenerating Members, a global community restoring over 100 million acres through Holistic Management. For less than $1 per day, you can help regenerate 400+ acres every year:
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Music written & performed by https://www.youtube.com/@travismcnamara9313
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